About Us – Fresh Basket India

At Fresh Basket India, we are changing the way families buy their daily vegetables and fruits. Instead of struggling with stale produce, unhygienic handling, or the hassle of daily market visits, we bring you a smarter choice – India’s first monthly subscription-based fresh produce service. Our goal is simple: to provide clean, fresh, and affordable vegetables and fruits delivered right to your doorstep.

We source directly from trusted farmers and local mandis every morning, ensuring that only the best quality produce reaches your basket. Every item is handpicked, sorted, and packed under hygienic conditions so that your family gets the freshness and nutrition they deserve. With transparent pricing and consistent quality, we take away the stress of bargaining, price fluctuations, and unreliable vendors.

Fresh Basket India is built on values of trust, quality, and customer care. Our mission is to make healthy living convenient, while our vision is to become the most reliable fresh produce brand in India. By supporting farmers with fair trade and reducing food waste through smart sourcing, we are not just delivering fruits and vegetables – we are delivering health, happiness, and convenience for every Indian household.

Mission

To make healthy living simple and affordable by providing fresh, hygienic, and high-quality fruits & vegetables to every Indian household through a convenient subscription model.

Vision

To become India’s most trusted fresh produce brand, connecting farmers directly to families, reducing food wastage, ensuring fair trade, and creating a healthier nation.

Our Quality Promise

We are committed to delivering the freshest and highest quality products directly
from our farms to your home

Farm-to-Home Freshness

We source daily from trusted farmers and local mandis to bring you the freshest produce

Strict Quality Checks

Every basket is handpicked, sorted, and packed with meticulous care and attention

Hygienic Packaging

Delivered clean and safe to your doorstep with premium, eco-friendly packaging

Consistency

Freshness and quality you can rely on, every single delivery without compromise

Our Core Values

The foundation of everything we do – from sourcing to delivery

Trust

We keep our pricing transparent and our promises clear

Quality First

Only the best produce makes it into your basket

Customer-Centric

We exist to make your life healthier and easier

Innovation

Pioneering India’s first monthly subscription for fruits and vegetables

Sustainability

Supporting farmers and reducing food waste with smart sourcing